Shannon Cummins Shannon Cummins is a Marketing professor at UW-Whitewater. Latest Contributed StoriesMarch 30, 2018The Cabin Up NorthWhen I moved here six years ago from Nebraska, I was prepared for the Packers, the cheese, and the snow. I wasn’t prepared for the jargon. What were cabins, cottages, ... Steve Gotcher2018-02-28T21:09:30-06:00