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Loyalty, Nostalgia Keep Wisconsin’s Remaining Video Rental Stores Open

Browsing video stores for the perfect rental have long been replaced with the ease of scrolling online streaming services from ...

Wisconsin 101: Jolly Good Soda

What’s the first drink you think of when you hear the crack and fizz of a can opening? A Pepsi? ...

Saving The Music: Producer Cheryl Pawelski Preserves Historical Recordings

Cheryl Pawelski says she born “hardwired” to love music because of the musicians in her family, including her father and ...

Fine Print: Lessons From A Family Company

Running a family business can instill pride and a valuable work ethic that circulates through the household. Wisconsin writer Nancy ...

Meet The Nine-Year-Old Entrepreneur Behind Kyric’s Lemonade

One of the quintessential summer activities for kids is setting up a lemonade stand. You can find them all over ...

Dog Training In A Time Of Isolation

It's been a few months since people have had to make changes in their lives because of COVID-19. Some get ...

From Trophy Bucks To Black Bears: Taxidermist Preserves Wisconsin’s Animals

Wisconsin’s deer hunting season is underway. After the meat has been packed in the freezer, taxidermists are there to preserve ...

An Industry On The Line: Commercial Fishing The Mighty Mississippi

Mike Valley is perched in his fishing boat, taking in the scene around him. It’s idyllic -- birds are chirping ...

Collecting At Dave’s Guitar Shop

When Dave Rogers opened his first guitar store in the early 1980s in downtown La Crosse, it was in a ...

Tapped In Random Lake: Company Brings Art To Tap Handles

Floor-to-ceiling cabinets run along the walls of a conference room at AJS Tap Handles in Random Lake, and packed behind ...

Menominee Tribal Member Started Propane Business To Help Himself, His Neighbors

Arnold Chevalier grew up mainly on the Menominee Reservation in Neopit, WI, about 50 miles northwest of Green Bay. His ...

Crandon Hosts Third Generation Builders Of Trolleys Buses

Trolleys are fun. Kristina Pence-Dunow understands that. “It's an American history for one thing. Trolleys are an iconic form of ...

Mother, Business Owner And … Firefighter

Between running her own business in Middleton and raising two children, it may seem surprising that Deneen Carmichael finds time ...

Wisconsin Life #402: “Guiding Lights & Gurus”

This collection of stories from people sharing their “Wisconsin Life” includes the story of Deneen Carmichael, a very busy small ...

The Rise Of Pizza Farms In Wisconsin

When I told people I was going to a pizza farm, I kept getting the same question over and over. ...